Tuesday 9 December 2014

Hierarchy, Grid, & Pattern

Hierarchy is the order of importance within a body of text and or social group. In text, it helps organize what is being written and allows the viewer to navigate well through the text.An example through text would include sections and subsections within the book, magazine, or article. A grid is a network of lines that runs horizontally and vertically in evenly placed increments. Grids don't always have to be strictly horizontal or vertical, they can be angled, circular, or even irregular. Grids require designers to vary placements and scales within their work without making it look disorganized or uneven. Here is an example of a hierarchical grid with text.












Designers create patterns by placing an object in a regular, repeated way. There are different types of patterns; some symmetrical and some asymmetrical. This helps the viewers eye move from place to place. The style of these patterns change throughout fashion movements.


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